You can also automate tasks, create a personalized appointment scheduler, add live chat to your website, and integrate the CRM with your company’s apps and tools through our App Marketplace. Its features include email templates, call tracking tools, sales automation capabilities, and pipeline management systems. With features such as contact management, email templates, and meeting scheduling, HubSpot CRM is designed to help you sell faster and better. Our all-in-one CRM is designed to grow with your business, making your job easier every step of the way. For those looking for more real estate-specific CRMs, consider investing in one of the paid systems, which offer additional functionality at a premium cost. If you're new to using a CRM and are looking for a low-risk way to implement this useful tool, we’ve listed a few free CRMs for real estate. Although many of these CRMs aren't marketed directly to realtors, they can easily be applied to the real estate industry. Automate tasks and workflow such as email follow-ups after open-houses.īelow, we go over the best CRMs you can use at your real estate agency.Maintain contact with past clients for relationship management and future referrals.Manage your sales pipeline in one place and keep track of closings.Gather information digitally, such as your prospects' website activity or whether they opened your emails.Keep track of which prospects you've reached out to and which ones are farther along in the home buying process.Quickly respond to property inquiries without having to dig through your inbox.Organize prospect information, making it easy to find (i.e., no more hunting through spreadsheets).Here are some of the key features a CRM offers to make your life easier:
For top-performing real estate agents, a CRM is an essential tool for managing a healthy pipeline in a way that saves time and brain power.
What is a CRM in real estate?ĬRM software acts as your single source of truth for prospect and client information, allowing you to cultivate relationships and make data-driven decisions.
If you’re ready to take your business to the next level, allow us to introduce you to a life-changing tool: the CRM.Ī CRM (customer relationship management) system serves as an online database to help you manage your contacts and save precious time on manual data entry. When the housing market is booming, you have new clients coming in left and right, and you’re landing sale after sale, the last thing you want to do is hunt through a messy spreadsheet to track your client information.